Customer Lifetime Value Calculator Book

This book is the third of four in the Assessment Series where Tracy offers business owners the opportunity to review and analyze their business. The CLV Calculator shows you how to take the complex approach and make it a more comprehensive but straightforward process. There are many complicated formulas that you will be able to find out there, and they work very well for those that understand what they are trying to accomplish. But Tracy wants to offer
you, the business owner, a simple but very accurate way of achieving the same thing.